playful Explainer video for DedCool x Sephora
FRAGRANCE BRAND
Objective
With DedCool hitting Sephora stores, they needed to create an explainer video that immerses people into their scent world. The Studio tied it all up into a punchy video that’s not only playful and cheeky, but also information-packed. From ideation, to storyboarding, production, and editing the final video, Studio collaborated with DedCool to create a video that feels true to the DedCool voice.
Services
Campaign Concept Creation
Script Writing
Design & Storyboards
Video Production
Video Editing & Post-Production
On-Set Direction
from concept to final
Video for Sephora
Touching on all points, Carina takes us through a DedCool journey — about the brand, how they started, why DedCool is rad & unique, the product lineup and ingredient list.
Work
No. ① — 360 brand Launch
A 360 rebrand from full brand identity, to on-model and still-life photography, and an immersive custom beauty product user experience on the website.
No. ② — full brand identity
A colorful and vibrant brand identity for The Leap. Highlighting human connection and inspiring people to keep the journey exciting as they make the leap.
No. ③ — Custom Packaging
Rook & Rose is “not your average flower shop” – they carry a distinct confidence and bold personality. The Studio designed their expressive rebrand to reflect just that.
No. ④ — UX/UI
A dynamic, inviting, and fresh brand identity that emcompasses shared values of unfiltered self expression, authenticity and empathy.